05 Target Markets




In this learning module we focus on identifying key target markets and how to reach them.  This is the important precursor to marketing and advertising.  We cover the following topics:

  • Key target markets
  • Market segmentation
  • Psychographic marketing factors
  • Networking
  • Brand affiliated marketing
  • Cause related marketing
  • Target market avatars

We will work with you to create a target market profile that allows you to clearly identify who your ideal customer is and how to reach them..

Product Notes: This is a combination of an online class plus two 45 minute consulting sessions.  Once you purchase this class you will receive an email within 48 hours with a registration code for your class.  All online classes start on the Monday following your purchase date.

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